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Exploring Corporate Strategy: Text & Cases

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Exploring Corporate Strategy Has Established A Reputation As A Pre-eminent Textbook In Its Field, Based Upon The Expertise Of Authorship, Range Of Cases, Depth Of Commentary And Wealth Of Supporting Resources. The 7th Edition Builds On These Strengths WiTable Of Contents: PART I: INTRODUCTION 1. Introducing Strategy PART II: THE STRATEGIC POSITION 2. The Environment 3. Strategic Capability 4. Expectations And Purposes PART III: STRATEGIC CHOICES 5. Business-Level Strategy 6. Corporate-Level And Inte

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Exploring Corporate Strategy Has Established A Reputation As A Pre-eminent Textbook In Its Field, Based Upon The Expertise Of Authorship, Range Of Cases, Depth Of Commentary And Wealth Of Supporting Resources. The 7th Edition Builds On These Strengths WiTable Of Contents: PART I: INTRODUCTION 1. Introducing Strategy PART II: THE STRATEGIC POSITION 2. The Environment 3. Strategic Capability 4. Expectations And Purposes PART III: STRATEGIC CHOICES 5. Business-Level Strategy 6. Corporate-Level And Inte
Additional Information
Title Exploring Corporate Strategy: Text & Cases Height 25 mm
Gerry Johnson Width 20 mm
ISBN-13 9788131719251 Binding PAPERBACK
ISBN-10 8131719251 Spine Width
Publisher Pearson Education Pages 1033
Edition 7 Availability In Stock

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