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The global financial crises of recent years have made it painfully clear that psychological forces can imperil the wealth of nations. From blind faith in ever-rising housing prices to plummeting confidence in capital markets, ?animal spirits? drive financial events worldwide. In this book, acclaimed economists George Akerlof and Robert shiller present a serious alternative to the standard economic theory that has failed to account for these essential human factors, and provide a radical new way to think about the economy. Looking back to the prevalent despondence preceding the Great Depression and the changing psychology that accompanied recovery - which led... Read More