Additional Information | |||
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Title | Kotler On Marketing | Height | 234 mm |
Author | KOTLER PHILIP | Width | 153 mm |
ISBN-13 | 9780684860473 | Binding | PAPERBACK |
ISBN-10 | 0684860473 | Spine Width | 20 mm |
Publisher | Simon & Schuster | Pages | 272 |
Edition | Availability | Out Of Stock |


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Kotler On Marketing
Author: KOTLER PHILIP
State-of-the-art Guide To Marketing Strategies And Tactics. Kotler Has Combined The Expertise Of His Textbooks And World Renowned Seminars Into This Practical All-in-one Book, Covering All Area From Assessing Customers Needs And Wants To Build Brand Equity To Creating Loyal And Long-term Customers. Paperback , 255 Pages Published December 30th 2000 By Free Press (first Published 1999)