Why will there never be another Bradman? How do you win 33 games in a row? Why did Zidane lose his rag on the worlds stage? Foraying deep into sports leftfield, Ed smith asks the questions we rarely ask of our teams and players. When is cheating really cheating? Is the free market good for sport? Can talent be a curse? Does luck matter? His answers, often controversial and Why will there never be another Bradman? How do you win 33 games in a row? Why did Zidane lose his rag on the worlds stage? Foraying deep into sports leftfield, Ed smith asks the questions we rarely ask of our teams and players. When is cheating really cheating? Is the free market good for sport? Can talent be a curse? Does luck matter? His answers, often controversial and always thought provoking, will delight anyone who has ever wondered why sport matters.