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484
Pages9788132113560
ISBN2 mm
Width15 mm
Height780 gram
WeightPAPERBACK
Binding1 JANUARY 2017
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The Indian Media Business, Fourth Edition gives you detailed analysis, perspective and information on eight segments of the media business in India--print, TV, film, radio, music, digital, outdoor, and events. It presents the business history, current dynamics, regulation, economics, technology, valuations, case studies, trends (Indian and global) and a clear sense of how The Indian Media Business, Fourth Edition gives you detailed analysis, perspective and information on eight segments of the media business in India--print, TV, film, radio, music, digital, outdoor, and events. It presents the business history, current dynamics, regulation, economics, technology, valuations, case studies, trends (Indian and global)... Read More