Business Research Methods:With Student CD ROM, 9th Edition

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Business Research Methods:With Student CD ROM, 9th Edition

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Highlights

  • ENGLISH

    Language
  • 780

    Pages
  • 9780070620193

    ISBN
  • 18 mm

    Width
  • 23 mm

    Height
  • 3 gram

    Weight
  • 9

    Edition
  • PAPERBACK

    Binding
  • 2006

    Publish Date

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    Description

    usiness Research Methods offers students and instructors thorough coverage of business research topics backed by solid theory. Managerial decision making is the underlying theme. The structure of the text encourages and supports completion of an in-depth business research project during the semester. Key Features: Focus on interpretation of data Emphasis on qualitative res usiness Research Methods offers students and instructors thorough coverage of business research topics backed by solid theory. Managerial decision making is the underlying theme. The structure of the text encourages and supports completion of an in-depth business research project during the semester. Key Features: Focus on interpretation...  Read More

    About the Author

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    Donald Cooper

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